ATHLETIC DE BILBAO APPROVE PUBLICITY FOR THE FIRST TIME IN ITS HISTORY

The market dominates & crushes through tradition. Spanish
Club ATHLETIC DE BILBAO "surprised" many & angered the

veterans when they revealed publicity on their team shirts for
the first time in its 110 years of history in front of 8000 fans today
in the teams presentation. Below we can see how President of the
Club Macua (left) holds the shirt to media.
























The Club is experiencing economic difficulties & has had to
resort to publicity to help out the finances. The deal is a 3 year
contract & 7M€. Modernity meets tradition, a clash that has given
the victory to the former: progress over the past.

3 comments:

Kova said...

I think this makes really good sense for Bilbao. Traditionalists who aren't happy need to realise that football is completely different now and money plays a huge part to play these days. The future and safety of the club is far more important.

Anonymous said...

You could be right Kevin!
Thanks for the input.
Cheers

Kova said...

No probs, and thats coming from a Real Sociedad fan ha ha.

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