Source: Spanish Football Sports Blog /
This post is about Football Finance, Marketing & suspicion; about pure promotional strategy of product placement, a planned out idea to raise awareness, consumer demand, sales & ultimately huge revenues. A post that the reader may think is harsh, over exaggerated & perhaps distrustful about a simple & innocent action that is being taken out of all context. Perhaps, but I cannot believe that anything that CRISTIANO RONALDO does is pure coincidence or an "accident". Instead, that it has all been previously masterminded by his team of advisors to get some value & at least some economic benefits.
The Portuguese star grabbed World attention when he slipped out an “innocent” mouth-guard after failing to direct properly a free-kick against Atletico de Madrid in last Sundays game. One wouldn’t give this much more attention had not the press began to “coincidently” dedicate space to the news that the “mouth guard” is a high tech performance booster. Yes, you heard it, a “secret weapon” that gives Ronaldo the edge over his opponents. The story is that this particular style mouth guard is personally made & moulded to protect Ronaldo´s pearl white teeth, & more importantly, settle his jaw in such a manner that when he exerts physical force he maximizes his jaw-bone strength optimally through his body. But there is more, the mouth-guard works to align the jaw-bone, head, and brain with the thorax to distribute the energy evenly through the body’s muscles...Woo!!
The “product” has been on the market for about a year & its being used in Japan, the United States & even in Italy with some Milan players. Even the great golfer Tiger Woods has used the mouth guard, which leads me to suspect if he was protecting his teeth from his own golf club swings.
There is no doubt in my mind that thousands of current & young upcoming Football (Soccer) players will be making enquiries on the “mouth-guard” with their local dentist, sports outlet & on the internet to inform themselves & possibly pay the 100€ that it costs. This “secret weapon” could very well expand & go “viral” across the globe to become a regular piece in any Football player’s (or other Sports) uniform that could land the inventors millions of dollars in profit.
Now, do you still think it was a coincidence that Cristiano Ronaldo revealed precisely his “secret weapon” last Sunday? Watch the first 25 seconds of the below VIDEO, & see for yourself:
Rushing off to the dentist, shop or Internet search engine for your very own super-duper “mouth-guard”? Spanish Football Sports Blog is hoping that a few royalties from sales will fall my way... :o)
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5 comments:
THANKS FOR THE REAL MADRID HIGHLIGHTS
It's not a mouth guard, it's a pacifier.
Whatever, in my days, it was called a mouth guard...
Thanks for the marketing term
why are u so upset about it? they get 50% of his ad revenues, as long as he is giving 100% he can do whatever the hell he wants....am pretty sure if ufalusi wants to brand a special needs bracelet he can do it without anyone complaining
Who is upset Mazen316? I really could not give a s*** on CR9, RM or the Wonder mouth piece. It is just NEWS, an insight into the world of marketing , business & football...& how image creates fashion to move the minds of people to purchase, follow ...die for, things that are not important & at times totally invented to just sell.
No one here is complaining at all...they can all wear a gee string on their teeth...as long as you dont of course, if you do because they do I would be disappointed
Thanks for your comments...
Cheers
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