SCHUSTER & THE MEDIA - MUTUAL INTEREST

The relationship between Spanish Football media & Real Madrid
coach Bernd Schuster has never been fluid. Now its even colder
after Schuster walked out on Saturday from the post match
Recreativo - Real Madrid Press Conference after reporters only

asked him about the referee decisions ( 3 red cards, offsides...)
Schuster has been critical all season with the on field decisions &
certain referees, that borders accusations of deliberately going
against Real Madrid. Serious words from a man who speaks his mind,
& has never been very diplomatic. However, Schuster does use the media

when it is in his interest to send messages to players, opposition & other
actors when it suits him & local media feel they too have a right to be
informed.










Reporter: "Can you give us a few words"
Schuster: "Sure"
Schuster: "There"
(Cartoon by KAP - "Pelotazos" - "Mundo Deportivo")

From the other side of the coin, Spanish media are always looking to
find any news & any controversy - natural or fabricated - will do in order
to sell papers. They are infamous at sticking the tumb into the eye in
order to provock a reaction. The
media standards are low & can irritate
at times, but Schuster should not fall into the
trap, as he represents a
club that is above it all & he should be smarter.

In the end its a mutual relationship of interests, both can´t "live" without
the other, so accept it, be professional & speak with your results.

1 comment:

Anonymous said...

Should there be a Salary Cap in Football?
Personally I think there should be! It’s just getting to be stupid money in football at the top of the premiership!
It’s always the same teams at the top proving that football success is based purely on money which ruins the idea of it being a sport! They’ve done it in rugby, basketball, hockey and American football and it makes the sports more competitive and better to watch!
I do a little Spread Betting from time to time and most matches don’t hold much surprise who is going to win, its boring! I want to see a team at the bottom pulling off an amazing season beating last seasons winners in a close fought battle!
Make things fair! It shouldn’t be about money!
Plus!
All there is all that money in the premiership and barely any of it stays in the UK so it’s not even helping the economy!
From my Spread Betting (or more precisely Football Spread Betting) if I ever win big (which is never, I’m unlucky) it’s still nothing compared to the average premiership players weekly wage!

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